Ottoman's Kebap & Burger is the B2C franchise chain of a food producer that is very successful in the B2B sector throughout Europe.

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Everyone knows the classic user experience in a kebab store: Neon light, a low level of comfort, fluctuating product quality, 0815 packaging and the smell of grease to go.

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After extensive market analysis and in close cooperation with the customer, we developed a completely new user experience in intensive workshops.